Once you meet your Paceline weekly activity goal as described in your Paceline account documents for any given week, you will earn double the cash back rewards on Qualifying Purchases made during that week. For Qualifying Purchases made from health and wellness merchants, you will earn an additional two and one-half percent (2.5%), for a total of five percent (5%). For all other Qualifying Purchases, you will earn an additional one and one-half of one percent (1.5%), for a total of three percent (3%). We use a Monday through Sunday week (your streak will be measured between Monday 12:00 am through Sunday 11:59 pm in your time zone).